We partnered with Hopin to produce ‘Illuminate’ – the first-of-its-kind integrated hybrid event with in-person and virtual activations.
CREATE // THE BRIEF
Illuminate was a first of it kind integrated hybrid event with in person and virtual activations – broadcast live from a custom built studio in the JW. Marriott in Los Angeles.
We laid the foundations for two events to run in parallel + created everything thats required to handle 50 people in person + thousands virtually. From Programming, scenic design, live vs pre-records, event production.
Illuminate attracted an audience from around the world and what is possible from a hybrid event. A singular experience unbound by location.
Event date: 07/07/2021
Location: JW Marriott L.A.—as well as an online on Hopin platform
Creative Producer: Mick Cullinan
Executive Production: David Davies
Production Assistant: Anya Keyser
Photographer: Wes and Alex Photography
Hopin’s Illuminate shines some California light on events – Conference & Meetings Worldwide
Hopin Illuminates the scene with fifth acquisition of past year – Exhibition World